244: Life Time’s Nicole Bostick, Associate Marketing Director & Alex DeGracia, Senior Events Manager Talk Verizon New York City Triathlon, Unbound Gravel, Miami Marathon and Life Time’s 30 Year Anniversary
Today on the Marni On The Move podcast, Host Marni Salup syncs up with premiere healthy lifestyle brand, Life Time’s Nicole Bostick, Associate Marketing Director and Alex DeGracia, Senior Events Manager. They talk about The Verizon New York City Triathlon, Miami Marathon & Half, Unbound Gravel, just a few of thier 30 endurance sports events across the country including triathlon, road and trail running, and gravel and MTB cycling. Life Time, founded by Bahram Akradi, is celebrating 30 years in business this July 2022 and also has a portfolio of nearly 160 athletic country clubs across the United States and Canada, and a magazine, Experience Life and a podcast, Life Time Talks.
Marni caught up with Nicole and Alex just before the Verizon New York City Triathlon to get the inside scoop on this exciting race and dial into the world of Life Time. They do a deep dive into the NYC Tri history, the course, swimming in the hudson, and how this event drives busines to the city, attracting everyone from beginner triathletes to pros from the tri-state area and around the globe. Marni, Nicole and Alex talk about Life Time’s mission to increase excitement and momentum around off road cycling, their gravel Grand Prix , which is underway with a big prize purse for pro cyclists; Unbound Gravel dubbed the World Champs of gravel; and the growing popularity of race-cations.
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