Activewear

54. Denise Lee, CEO + Founder, Alala, On Fashion, Fitness and Female Empowerment

Denise Lee always knew she wanted to be an entrepreneur. Growing up in Hong Kong, she moved to NYC to go to NYU Stern and pursue her dreams. But it wasn’t until she started training for her first triathlon in 2012 that she had her “aha” moment. As an avid athlete, she couldn’t find any…

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